At Icing World, we supply everything you need to decorate a celebration cake. We are a leading cake decorating supplies company, stocking the basics from sugarpaste, cake boxes and boards to the latest in innovative products.

We stock all of the best brands in the cake decorating universe, including major favourites like Renshaw, Sugarflair, PME, Katy Sue Designs, Bako and many more. So, if you are looking for a one-stop shop for all your cake and cupcake decorating essentials, you should find everything you need - sugarpaste, cake making equipment, cake boards, sugarflowers, birthday cake toppers, cupcake cases, boxes and packaging. 

Our services are tailored to meet the needs of every cake decorator - from beginners to experts, offering advice daily from 9am to 6pm via our online chat, email, or by phone. 

We believe that our customers' needs are of the utmost importance and our entire team is committed to meeting those needs. As a result, a high percentage of our business is from repeat customers and referrals. In fact many become friends and we enjoy chatting  with them about their current projects!